For coaches, consultants, and independent professionals who want to get more clients by telling stories. 

"Copywriting Basics: Help Your Audience Believe Your Promise" 

 You know your offer will deliver on your promise. But do they believe you? Click here to learn how a few copywriting tweaks will 10X your credibility.
Cathy Goodwin, Online Marketing Strategist for Small Businesses & Independent Professionals

Free Online Training Presented by

CATHY GOODWIN, Ph.D. Copywriter | Storyteller | Strategist 





You know you need a strong promise if you want to get people to buy. But that's just the first step.

To make sales, your audience must believe your promise. 

On this free training, you'll discover how copywriters turn skeptics into believers and, ultimately, into buyers. 

Prepare to learn ...

  • special techniques you can use when your promise seems too good to be true  
  • which stories that will increase your credibility (and the surprising stories that make you seem fake)
  • how to gain trust with your "why I'm doing this" story 
  • why being too timid can be even worse than being too bold
  • what you must include in your testimonials in order to build trust  

.. and more.

This is a teaching call. I will share information about how you can work with me but there won't be a sales pitch. You'll get the opportunity to ask me questions.

What one participant said on another call: "This is so clear! I've never heard anyone break it down like this." 

"Sign me up! I want my audience to believe my promises!"