"Build Your Standout Brand By Telling Your Story"
CATHY GOODWIN, Ph.D.
On-Demand Training Available Dec 6 To Those Who Register
Can you relate to these scenarios:
"I'm getting lots of leads...but they're not the best match for my services."
"I was getting lots of clients and filling my programs. My marketing hasn't changed but the pipeline has dried up."
"People keep asking me to tell my story. I'm not sure what they're really asking for."
These symptoms mean you need to write a new brand story. But where do you find one?
You've probably heard about story archetypes like "voyage and return" or "overcoming the monster" or "rags to riches." We'll talk about the 5 story archetypes you can use to brand your business...and how you can find your own.