For Action-Oriented Business Owners, Independent Professionals, and Solo-Preneurs ...

 “The First Step To Creating Copy That Delivers More Clients & Sales"

Claim Your 90-Minute Diagnostic Consultation

 Are you updating your website (or starting a new one) and you want to create an effective marketing asset that delivers clients and money 24/7?

Are you launching a new product or program and you need to create a compelling sales letter (and maybe autoresponders, follow-ups, affiliate copy and more)?

Are you rebranding and needing major changes to your content?

That's 3 good reasons you might want to work with a copywriter.

The Copywriting Diagnostic is customized to your business and your needs.  

You get …  

... complete specifications, project description, options, and opportunities for completing your project (such as a website, sales letter, or case study)  

... an opportunity to share your vision in your own words (so you'll get copywriting that tells your story and helps you attract clients who resonate with your message)

... a stronger, clearer message (and a story that supports your goals for your project)

Best of all … it’s yours. You can take my recommendations and run with them as a DIY. You can hire any copywriter, designer or developer on the planet. Or you can hire me within 5 business days and deduct your entire cost for this Diagnostic.  

“I just want copywriting! Why can’t you just start putting the words together?”  

Before writing even one sentence, I need to learn about your business and your project. I need to learn your story (even if you don’t think you have one). I’ll need to go over your notes, drafts, and background materials.You get a sense of what the final product will look like.

You'll benefit even if you decide to DIY.

When I see copy that's not working, usually the biggest reason is, you haven't taken the time to plan. Working with an outsider helps you ask questions that you might not have considered (and find surprising new dimensions for your copywriting).

“How are these benefits delivered?”  

We have one phone consultation (90 minutes) No need to take notes: you get a recording of the call. You get a short report summarizing recommendations.  

“Will your Diagnostic apply to my industry?”  

I specialize in service businesses such as tech, SaaS, finance, real estate, coaching, and consulting. I do not work with nutritional supplements, pharmaceuticals, or weight loss supplements. If you’re not sure whether there’s a fit, complete my contact form with a brief description of your service and/or a URL to your website.  

“OK, Cathy, I’m in! What’s my investment?”  

This Diagnostic saves you many hours of strategizing, creating and writing. Most business owners probably need 10-20 hours to do this on your own. We’ll get it done in 90 minutes.  

You can use the time you save to earn revenue from clients. Because we're so focused, you'll usually get results that are mostly associated with comprehensive 4-figure coaching programs.  

Finally, getting just one new revenue-generating idea … priceless!  

So if you’re delivering high-quality service, the decision should be a no-brainer. Your Diagnostic Consultation runs just $350.  

“Can I really get this Consultation for free?”  

When you hire me within 5 business days after our call for a website development, sales letter project, or long-term coaching/consulting program, you can deduct this investment from your total project package. (The 5-day requirement is very firm because I will still have our call fresh in my mind within 10 days. Besides, you’ll benefit most when you don’t waste time getting started.)

I'm Cathy Goodwin, Ph.D.  

I work with coaches, consultants, professionals, and entrepreneurs who want to combine professionalism with promotion. They want to turn visitors into prospects. They want to turn prospects into delightful, delighted clients.  

I've been doing this a long time and I approach copywriting from a storytelling perspective. That way we accomplish a great deal in a very short time...which means you get in front of clients faster, with a stronger, more persuasive message.

cathy goodwin copywriting, storytelling for small business

Start getting results immediately with this 90-minute consultation As easy as 1-2-3:  

(1) After you sign up and pay, we schedule a 90-minute zoom (recorded so you don't have to take notes).

(2) You send me anything you would like me to read at least 24 hours before the call.

(3) After the consultation, you'll get the recording and some notes. You also get 2 weeks of unlimited email Q&A with me. If I don't hear from you in a week or so, I'll send a follow-up email to see how you're doing.  

 If you decide you'd like me to write a Done For You sales letter or website, sign up within 5 business days of our call and deduct the cost of this consultation.    

We work in conversational "look over my shoulder" style, working with screen-sharing software. Some clients prefer to ask a series of questions. We don't do a lot of small talk or fluff; this is a working session. You may experience a dash of my irreverent East Coast style of humor. You will almost certainly experience 2 or 3 "aha" moments.  

And you'll be one step closer to attracting revenue from your best clients and buyers. 

Currently - $350 for one consultation.  


I want to plan my copywriting project!   

Copywriting Consultation Cathy Goodwin Testimonial

"So much value in one short call!"  

"When I called Cathy I knew I wanted to pivot my business to be significantly more profitable but I didn't know where to start.  

 "Just 60 minutes into our 90-minute call, I was clear on the benefits I bring to my clients and I had retooled my services with new price points.  

 "Cathy helped me think through my message so the words and the website support my purpose and express the value I deliver to my clients."  

Rachel Z. Cornell, Productivity Coach