Copywriting Makeover and Copy Coaching

For Business Owners, Independent Professionals, and Solo-Preneurs ...

"Get More Results From Your Current Traffic By Making Your Sales Copy Work Harder ... In Just 90 Minutes"

Do you have a critical piece of content that's not bring you the results you'd hoped for? For example ...  

  • A sales page that needs more clicks on the "Buy Now" button  
  • An About Page that doesn't get prospects clamoring to know you better
  • A website that's not generating leads from eager clients in your target market  

You may not need more traffic, more advertising and more campaigns. Often just a few tweaks to your copy will transform your results. That means you'll earn more revenue from the same traffic (when you've got a good offer that matches your audience). And you work a lot less hard to enjoy more rewards. 

But...where do you learn how to make those tweaks? 

You could stop writing your own copy and hire a copywriter. Nothing wrong with that! But if you're new to business, or if you're moving in a new direction and it's not solid, the investment may not make sense for you just now.  

You could sign up for a high-end copywriting course. Also a good idea. But if you've got a deadline, you might not have time to wade through the course ... and the tip you need might not show up till Lesson 22.  

Meanwhile the clock is ticking. You want to get this copy written. You want to sign more clients and sell more products. Meanwhile, you've got clients to see and you're wasting hours trying to get this copy to sizzle and sell. 

Just imagine how much more you could accomplish if you could get customized copy consulting, tailored to your business and your style... without spending hours trying to turn yourself into a copywriter. 

copywriting with cathy goodwin - copy coaching for small business owners

We'll start where you are -- whether you've got a stack of sticky notes or a close-to-perfect draft that just needs some spit and polish. You set the agenda for the consultation. 

We'll work together to make sure your copy ...  

  • Shares the best story to promote your business and your brand 
  • Explains what you do -- and why you're doing it better than anybody else in the industry 
  • Gets written in your own authentic, unique voice 
  • Makes your offer sound irresistible and resonates deeply with your ideal clients

"So much value in one short call..."

Copywriting Consultation Cathy Goodwin Testimonial

"When I called Cathy I knew I wanted to pivot my business to be significantly more profitable but I didn't know where to start.  

"Just 60 minutes into our 90-minute call, I was clear on the benefits I bring to my clients and I had retooled my services with new price points. We revised the wording and structure of my Home Page, totally redirected my About Page and a whole lot more!  

"It wasn’t just theory – we actually started drafting the copy and headlines. Our session was fun and I enjoyed working shoulder to shoulder with Cathy."  

Rachel Z. Cornell, Productivity Coach 

"Knows how to teach copywriting"  

  "When Cathy worked with clients at my live events and boot camps, I heard a lot of ‘Wows!’ She has a knack for identifying just what they need and she’s a natural teacher.  

"Cathy was one of my Top 50 Coolest Marketers for two years running, and we've collaborated on projects over the years. She knows her stuff. I'd suggest you hire her before she raises her rates."  

Lorrie Morgan Internationally Known Copywriter 

copy coaching via lorrie morgan-ferrero

Why Work With Cathy Goodwin?

 Cathy Goodwin copywriting storytelling solo-preneurship, online marketing

With over 10 years of online experience in copywriting and strategy, specializing in service-based small businesses and solo-preneurs, I've got the perfect background to help you build your personal brand and gain a profitable presence online. 

You get a non-judgmental sounding board, objective advisor, copywriting coach and voice of experience. You get immediate value because you don't reinvent the wheel. Chances are I've been there and done that ... usually more than once. 

You also get your own private detective. (Miss Marple goes online!) You'll discover ... what makes you special (the "wow" factor most people don't realize they have); ... how to define and communicate your online personality ... the story you're probably not telling (that will strengthen your copy and build your brand).  

How Do We Make It Happen? sign up and we schedule a phone appointment

...send me anything you want me to review at least 24 hours before we talk (drafts, background info, sticky notes ...all welcome)

... we schedule a 90-minute screen-sharing call (recorded so you don't have to take notes)

... following the call you get 2 weeks of email Q&A (and yes I'll take a quick peek at a rewrite)

... get free access to my Udemy course, Copywriting For Non-Copywriters

... get free access to my course on swipe files

Currently $250 (regularly $345). 

Not a lot ... when you consider that you'll get ...  

Copy that reaches your ideal clients and commands their attention

Copy that replaces resistance with trust 

Copy that makes you feel truly proud of who you are and what you offer

"Suppose I realize I really need done-for-you copy?" No problem. Sign up for copywriting within 5 business days of our call and the full amount will be credited towards your new project. 

"Suppose I want more than one consultation?" No problem. Buy two and the third is free -- same price for 2 or 3 sessions when you use them within 60 days  

copywriting consulting branding consultation

"Straightforward, actionable advice from a pro" 

"Cathy walks the line between being an expert in her business and knowing you are an expert in yours. She isn't about cookie-cutter philosophies and 'you have to do it this way' but rather shared her opinion and expertise and worked with me in fine tuning my message so I could use it uniquely in my own work.

"Cathy's recommendations were very specific and easy to apply. There was definitely no fluff and no wasted time: we actually began implementing solutions during the call."  

Nancy Jane Smith Life Coach and Psychotherapist