For small business owners, independent professionals, and busy solo-preneurs

"When just ONE project stands between you and your next $50,000"

In a small city, working out of a home office, a small business owner named Sheila was closing out another busy day. She'd scheduled back-to-back clients, sent an email to her list and outlined her next webinar. 

She was doing well, but she knew something was missing. 

"If I could just turn my coaching expertise into a course," she sighed, "I know I'd bring in another $50K in revenue this year...on top of what I'm doing now. I've got to narrow down my topic to attract my ideal group. And I've got to create engaging, fun content that makes them eager to take action and stick with it.  

"But who's got enough time to organize everything and work through the learning curves of all the various programs and platforms ... not to mention the writing piece." 

Meanwhile, in another part of town, a corporate executive named Jim was up late, building up his fledgling business as a side hustle. 

"How can I make time to do everything while working a demanding job?" he fumed. "My problem is finding focused time to finish my website, complete my book and feel organized. As soon as I make any progress, I keep getting stuck on something new I need to learn." 

And in a coworking space across the country, a professional organizer named Cindy wasn't sure whether to be happy or sad. "I've finally finished my Signature Program and I'm ready to celebrate!  

"But now I'm looking to launch. That means figuring out what I need to write and then (aargh) writing it! I need to find just the right words to attract my ideal clients. Where are my notes from the home study course I took last year?"

Each business owner faced one big project that felt like climbing Mt Everest. Something that would be exhausting, requiring months of preparation, a lot of unfamiliar equipment, and a very steep learning curve. And something that would bring in as much as $50K in revenue.  

 If you see yourself in any of these scenarios, you're the perfect candidate for the Get It Done program. In just 90 days, you move from having nothing to having this thing built and generating revenue ... for a fraction of what you'd pay a team to do it for you.

 I'm Cathy Goodwin. 

For over ten years, I've been helping small business owners turn their ideas into marketable projects, develop compelling materials to promote them, and build out the copy for a successful launch. 

I can help you finish your project and implement a plan to create your program, finish your book or complete your website makeover. You'll accelerate your completion date with this unique combination of copy coaching, marketing support and all around "I've got your back" availability so you can finally get this project off the back burner and onto your offer list. 

 Cathy Goodwin copywriting storytelling solo-preneurship, online marketing

Introducing The 90-Day Get It Done Implementation Intensive: "Borrow My Experience and Own Your Success"  

Many business owners get so overwhelmed by "first time I've done this" syndrome, they've made zero progress at the end of 90 days. They feel guilty and embarrassed. 

But there's no need to feel project shame and certainly no need to keep putting off a project that's likely to reward your bottom line. It took me a lot longer than 90 days to learn how to do these things ... and now I've done it so often, I've got shortcuts, tips and resources most people never heard of. 

From "None" to "Done" In 90 Days

copy coaching for big projects

9 one-to-one 60-minute screen-share sessions for strategizing, brainstorming, copy coaching, and/or feedback. Each session moves you closer to finishing your project and enjoying the rewards: stronger message, more ideal clients, and more revenue. 

copy coaching with cathy goodwin for small businesses and service businesses

Access to an time-saving tool box of resources, swipe files, tips, templates and strategies that you normally get only if you're a full-time copywriter.

copy coaching for service business owners by cathy goodwin

On-call help when you hit a snag or a stuck place (so you lose the learning curve as you benefit from my "been there, done that" experience .... and have more time for working with clients, spending time with family and just plain goofing off)

Best of all... You develop skills and resources so your next project will be much, much easier to implement. If you like being hands-on, you'll love this program. 

"Sounds good...but what if I decide to forget DIY and turn the whole thing over to you?" No problem! I'll start where we left off and you'll get credit for the work we did together.  

"I'm ready to complete my project in 90 days!" 


"What kinds of projects could we work on?"

Typical projects include implementing your website makever, creating an online course, finally finishing your 7-step signature program, developing and implementing a content strategy, discovering how to find and tell "your stories," building your copywriting skills, or any other goal... it's up to you. You can even choose 2 shorter projects if you like.  

"Are you kidding me? Just 90 days to do this?" 

In most cases, yes. When you've got a big project, a HUGE amount of time gets spent on your learning curve.  

When you work with me, you won't spend hours searching online to get that one missing piece of the puzzle (especially if you're not sure what's missing). You won't waste time doing things "everybody" says will work.  

Chances are I've done this a hundred times -- for myself or for my clients. You'll accomplish in 90 days what you might need 6 months -- even a year -- to do on your own.  

"I really hate asking for help. It's my business. I should be able to do this alone."

I'm the same way. I get it. So I've set up this program so you won't be dependent on me (or anyone else) forever. You'll speed up the "first time learning curve" and next time you'll be a pro and a veteran. (Of course you might get a little spoiled by the support and want to work with me again, next time around. I love when that happens.)

"Why not just join a mastermind group?"

Masterminds are awesome. I've been in several. You'll get coaching in five-minute increments, an occasional "hot seat" and one-line answers in a public forum. They're not designed to give you the continuity you need to work through a big project. 

"Who should NOT sign up?"

This program will be most beneficial if you have identified your market and have a pretty good idea of what they will pay for. Alternatively, you will benefit if you're looking for ongoing support in an earlier stage of your business and you want to focus on implementation or develop your copywriting skills. 

If you're in a more exploratory stage, consider my Comprehensive Consultation "one and done" sessions. 

"What's the cost?" 

Because this program is new, it's just $1250 (or 2 payments of $650) for THREE MONTHS. 

It's a fraction of what you'd pay to hire a Done-For-You team. And when you DIY, you gain the knowledge as well as the completed project.  

You'll start earning money sooner. If you've got a solid program that delivers value to your current market, you'll most likely earn back the cost (and more) with just one new client or the first wave of a new product launch. What's the cost of delaying six months, a year or more? 

And if you pay yourself $100 an hour and save 20 hours ... your family, your bank account and your business will all be happier. 

Bonuses include a follow-up 30-minute call, 90 days after you complete the program. You'll get free access to any of my Udemy courses. And you may get a surprise bonus, customized to your project. 

"I'm in a hurry - what if I sign up right away?" 

Besides the discount, your Early Bird Bonuses include ...a free video critique of a website or sales letter. ...a 20-minute pre-planning session to help you make the most of your 12 full hour sessions.  

"I'd prefer to set up a one-day or half-day intensive to get my project done. Can we do this?"

Usually yes, with sufficient notice. Click here to send your query 

"Can I ask more questions about the program?" Sure! Send me a message here.